Successful Halo 3 beta concludes

BetaNews | at | by Mike

Microsoft said Wednesday that it had ended its multiplayer beta of Halo 3, adding that it had attracted over 820,000 unique participants contributing over 12 million hours of game play.The company now turns its focus to promotion through Halo-themed merchandise, such as a special edition wireless controller and wireless headset. While the accessories are not available until September, Microsoft is building buzz by permitting pre-orders.

Other promotions include a special edition Halo 3 Zune to be available exclusively through GameStop on June 15 for 249; a book by Tor Books debuting on October 2; and a Marvel comic series beginning on July 25.