Microsoft to Craft Titan as on-demand platform

eWeek | at | by Mike

With Microsoft's long-awaited CRM 4.0 release, better known as Titan, expected in December, Salesforce.com may finally end its designation as a party of one in the on-demand development platform category.

The question is, How long will it take Microsoft, a slow-moving technology behemoth if previous releases are any indication, to catch up with Salesforce.com in a market Salesforce created?

While Microsoft has based its Titan marketing campaign on the software's multitenant capabilities, CEO Steve Ballmer said in July at the company's Worldwide Partner conference that Titan will also be used as a platform for on-demand application development.