Intel Price Cuts Run Deep
WinInfo | at | by Mike
Intel, the world's leading microprocessor maker, routinely slashes prices in order to drive demand for new products and fend off competition from Advanced Micro Designs (AMD), but the company's latest price cuts are unusually large, with certain chips falling in price over 50 percent. This weekend, Intel announced its new microprocessor price list, with steep price cuts all around, but most so for the company's new mobile Pentium Processor - M (Pentium 4M) chips, which haven't sold as well as expected.
On the desktop front, the Pentium 4 2.4 GHz was reduced in price 29 percent, from $562 to $400; the 2.26 and 2.2 GHz parts fell 43 percent, from $423 to $241; other Pentium 4 desktop chips were reduced up to 32 percent. Intel's mobile processors saw even bigger reductions. The Pentium 4M 1.7 GHz fell 53 percent, from $508 to $231, while the 1.8 GHz version fell 48 percent, from $637 to $348. The 1.6 GHz Pentium 4M was reduced 51 percent, from $401 to 198.