MSN gets on search bandwagon

WinInfo | at | by Mike

Web portal MSN is testing a new search service that boasts faster, tidier results, in what is the latest alteration in a fast-moving contest to help people find what they're looking for online.

The Microsoft-owned division launched a test site for MSN Search on Tuesday that omits banner advertisements and a large navigation column for the MSN network, freeing up more room on the page to display query results. The new site also touts that it can display results 65 percent faster than before.

"At the end of the day we have to focus on what users want, and that's getting results quickly," said Parul Shah, product manager for MSN. She added that the company makes regular changes to the search service.