Avaya, Microsoft team on CRM

crn.com | at | by Mike

Avaya on Wednesday unveiled a pact with Microsoft's Business Solutions division to license Microsoft CRM and integrate it with Avaya's IP Office telephony product. IP Office is Avaya's channel-only hardware and software communications offering for small and mid-size customers that combines call processing with voicemail, contact center and data networking capabilities.

With Microsoft CRM integration, IP Office can provide enterprise-class functionality to smaller customers by linking incoming calls to customer service or sales representatives with detailed customer history, said Brandt Olson, director of business development for the SMB division of Avaya.