Microsoft seeks compelling PCs

InfoWorld | at | by Mike

Looking to inspire PC buyers to upgrade, Microsoft is hailing "life immersion" technology, featuring multimedia and other improvements that the company hopes will compel users to buy new boxes. Microsoft seeks to enable development of PCs with advanced graphics and sleeker, smaller designs that will entice users, said Will Poole, senior vice president of the Windows Client Division at Microsoft, in Redmond, Wash. Poole discussed the company's goals during a keynote presentation here at the Windows Hardware Engineering Conference (WinHEC) on Wednesday morning.