Microsoft to build search engine for its MSN service
SeattlePI | at | by Mike
Microsoft, whose MSN is the No. 2 U.S. Internet service, is building its own programs for searching the Web to rival Google Inc., which runs the most popular Internet search service. Microsoft in the past week began using a prototype program that indexes Web pages on the Internet to help develop a future search program, MSN group product manager Lisa Gurry said yesterday. Google spokesman David Krane declined to comment.
MSN is seeking ways to fuel sales amid a decline in paying subscribers for basic Internet access as customers switch from MSN's traditional dial-up service to faster Internet connections sold by competitors.